Airports are the connecting points for travellers. But each airport has a character of its own; some are intimidating, some confusing and some quite the opposite – comfortable to glide through. Delhi Duty Free Shopping or DDFS as it is popularly known is a sheer shopper’s delight. I am told it is set to grow bigger than ever and shoppers are really looking forward to it.
There are huge shopping areas for fashion, perfumes, confectionery, liquor and tobacco, perfumes and cosmetics and also specialised sections of products from India which give traveller’s the essence of incredible India.
With a luxurious and high end brands at Delhi Duty Free shopping is an experience in itself. I was at the DDF (Delhi Duty Free) recently and it was sheer delight for someone like me who is a very choosy shopper. With world class brands of cosmetics like Mac, Dior, Chanel, Clarins, Guerlain, Versace, Moschino, Richmond, L’Oreal, La Prairie, Sisley, Kama Ayurveda, Givenchy to name a few , great discounts on the best brands of liquor and chocolates/ confectionery it is a place where you can find anything and everything and that too at a price that won’t burn a hole in your pocket.
The total shopping area area of 4400 sq. mt is definitely a one stop shop for all kind of shopping requirements. With brands like Victoria’s Secret, Hugo Boss, Armani Exchange, Pandora in fashion to Glenlivet, Jack Daniel’s, Grey Goose in liquor to perfume brands like Armani Prive, Paco Rabbane, Boss, D & G, Dunhill, Escada, Gucci, Hugo, Lacoste, Nina Ricci, Paca Rabbane and more it is like a world within a world.
With exclusive stores like Pandora where you can customise your jewellery, Victoria’s Secret, wonderful scents at Armani Prive and cigars from the best brands around the world DDF is the hub for shoppers. I even tried the quick make over at Mac, just in case you are short of time and have to attend a meeting/ party directly after your flight.
DDFS is a brave new kid competing with the likes of Singpore and Dubai in this region. It provides customers with an Indian yet international sense of place and culture. The experience informs, inspires and delights passengers giving an opportunity to try, taste, learn and experience. With more than 2 lakh FB friends it is surely making the right moves.